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Linking Your Social Media Platforms

By Casey Herringshaw

We’re told to be on as many platforms for social media as we can get our fist around. Not every social media is for every person and I would more encourage you to find two or three you really love and connects you with different people through each platform.

Are there ways to maximize your time?

Absolutely.

In this post I’m going to cover several of the larger social media platforms and how you can link each one to reach your audience in each market.

**Note: (and this is purely my personal opinion) if you have crossover audiences between your social medias that you’re sharing the same content on, I would advise against this. Seeing the same thing over and over, weakens your audience’s interest in what you’re offering. Just keep this in mind.**

Linking Facebook:
To send Facebook updates to Twitter see this link: https://www.facebook.com/twitter/ this will give you instructions for linking your profile page and each of your public fan pages you might have.

Linking Twitter:
Login and navigate to your settings (under edit profile which is found by clicking on your profile picture). Go to apps and it’s as simple as choosing an account and loading your password.

Linking Instagram:
You’ll have to do this from your phone’s app. Go to your profile and click the three dots in the upper right hand corner. Under settings choose Linked Accounts. Here you can connect Facebook and Twitter. If you have a picture you don’t want to post to one of these medias, just click off those options before it posts.

Linking Google+:
This topic is more complicated. But it can be done! I’m directing you to this resource that I found online for linking your Google+ updates into Facebook.

Linking Goodreads:
Go to the edit profile function. (Found under the drop down arrow next to your picture in the upper right hand corner). Click the “apps” tab and connect the social medias you want linked. Goodreads also has widgets you can add to your blog that are customized to your book lists.

Linking Pinterest:
Log into Pinterest. Visit your profile page-this is where you’ll see all your boards and pins. Click on the “wheel” in the upper right hand corner and choose account settings. Scroll until you see “Connect Your Social Networks”.

Linking Your Blog:
The easiest form of promotion. You write a blog post. It posts to Facebook. Get started here: http://www.networkedblogs.com/ But note: when you accidentally hit publish it does show up on Facebook, but you CAN remove it. 🙂 If you have hooked your Facebook to Twitter, it will also automatically post there.

Host platforms for scheduling social media updates:
You can schedule updates across multiple platforms so you only have to load an update once and pick the publish time. A couple different options to research for which one best fits your needs are: Buffer, TweetDeck, Hootsuite, Edgar (though not free) to name a few.

So there you have it! A few tips to connect each of your social medias. Don’t be daunted by this, take it one at a time. And let me know of your success or failures. Of which I hope there is many of the first and none of the last!

Casey Herringshaw 2015Casey Herringshaw is a homeschool graduate and has been writing since high school. She is a rural Eastern Oregon transplant into a metropolis of Denver. Casey is a member of ACFW and their Carol Awards Coordinator. You can connect with her through her personal blog, Writing for Christ.

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